Marketing Promotion Strategy
Social Media Platform
Examples of Advertising on Overseas Forums & Industry
Websites
Hong Kong Falcon Optics Co.,Limited
Content
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Falcon Brand Video
Core Technology: Proprietary Semiconductor
Self-Developed ThermoHight Sensor
New-generation uncooled vanadium oxide focal
plane arrays, developed in-house.
Ultra-Sensitive Detection
Innovative pixel-level noise suppression +
adaptive algorithms reduce NETD to 18mK, improving thermal sensitivity by
38%.
Microscopic Temperature Precision
Detects temperature differences as small as
0.012°C — ideal for high-contrast thermal imaging.
Extended Dynamic Range
Dynamic range up to 120dB, capturing both
subtle and high-temperature details.
High-Fidelity Image Output
Delivers thermal images of over 5 million
pixels via 16-bit full-digital output.
Product Portfolio
Thermal Imaging Binoculars
Thermal Imaging Monoculars
Night Vision Series
Accessories & Add-ons
Thermal Imaging
M3
Thermal Imaging Scope
High-precision image processing chip, ideal for outdoor hunting
S1
Thermal Imaging Monocular
Compact and portable body with ultra-long battery life
T1
Multispectral Device
Advanced multispectral imaging technology for enhanced detection
Night Vision
Y1
Night Vision Monocular
Designed for nighttime observation, easily locks on targets
Y2
Night Vision Clip-On
Compatible with daylight optics, highly adaptable
Coming Soon
New Night Vision Series
Advanced night vision technology in development
Accessories & Support
Standard Clamp
Compatible with multiple devices, easy and efficient to use
Quick-Release Clamp
One-click installation and removal, compatible with various devices
48mm Adapter Sleeve
High-precision fit for multi-lens/device connection needs
Quality Assurance
Quality Control Process
Incoming Inspection
Check all key components.
In-Process QC
Real-time inspection during each production
stage.
Functionality Test
Thermal clarity, night vision performance,
firmware, and controls.
Full Traceability
Every unit is tracked by serial number
with digital QC records.
Final Inspection
Cosmetic check, labeling, and packaging
validation.
Reliability & Durability Tests
Extreme Temperature Test,Dark Room Imaging Test,Waterproof Test,Shock Test,Aging Test
Material Inspection
Material Inspection
Shock & Impact Test
1000G Recoil
Aging / Endurance Test
24-Hour Aging Test
Extreme Temperature Test
High and Low Temperature Test
Why Choose Falcon
We Are the Manufacturer
Not a reseller — we design, develop, and produce everything in-house.
Proprietary Chip Technology
Our self-developed thermal imaging chips ensure unmatched clarity and speed.
Professional-Grade Quality
Rigorously tested for durability, trusted by hunters and professionals worldwide.
Flexible Business Support
Local stock, fast response, and co-marketing programs for long-term partners.
Global Brand Investment
We're building brand recognition across U.S. and Europe through influencers & trade shows.
Social Media Platform
Examples of Advertising on Overseas Forums & Industry
Websites
Influencer Collaborations
How We Work with Influencers
Product Seeding
Try our latest scopes for free.
Sponsored Content
Paid reviews, test videos, unboxings.
Facility Visit
See how Falcon is made, from chip to scope.
Giveaway Collaboration
Boost engagement with co-branded product giveaways.
Video Series
Tutorials, tips, and how-tos featuring your gear.
Trade Show Access
Join us at SHOT Show, IWA, and more.
Affiliate Program
Earn through unique discount codes.
Brand Ambassador Program
Ongoing partnerships with product access.
Co-Branded Signature Series
Develop limited editions or bundles with influencer input.
Field Testing Challenges
Let influencers test gear in real-world, rugged conditions.
2025 Influencer Marketing Budget
$3,700,000+
Allocated for product seeding,
sponsorships, video production, and creator commissions.
We are building a long-term creator
ecosystem, not just one-time campaigns.
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Outdoor and Adventure Content
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EDGE of the OUTBACK
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Outdoor Exploration and Survival
4
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599K
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Tactical Gear and Training
Global Exhibitions & Market Presence
We actively participate in major international exhibitions, where we showcase our latest products and connect with global customers face-to-face.
Become a Falcon Partner: Let's Grow Together
Enjoy Full Support with These Exclusive Partner Resources
Sample Units
Offered based on partnership terms to support testing and promotion.
Display Banners
Eye-catching banners and flags, professionally designed to elevate your in-store visibility
Brand T-Shirts
Falcon-branded T-shirts to enhance team identity and brand visibility
Rich Materials
Includes banners, branded giveaways, and complete accessory kits to support your promotion efforts
Promotional display materials: banners, hats, posters, and more
Examples of In-Store Displays and Sample Kits
Contact Us
Company Building
Official Website
Falcon：
www.falconoptic.com